Corporate Identity & Reputation

Identity Guidelines

1. Conduct internal audits to assess identity adherence.

2. Update and disseminate corporate identity guidelines annually.

3. Conduct corporate identity training sessions for new hires.

4. Run quarterly workshops to refresh corporate identity among teams.

5. Develop an internal portal for employees to access identity-related resources.

Reputation Monitoring

1. Set up a real-time reputation tracking dashboard.

2. Generate monthly reputation health reports with detailed metrics.

3. Run quarterly focus groups to assess internal reputation perception.

4. Establish a cross-departmental committee for reputation oversight.

5. Create a playbook for reputation damage control.

Corporate Brand Management

Brand Strategy

1. Conduct annual brand audits involving customer surveys and internal assessments.

2. Develop a 3-year brand roadmap.

3. Perform semi-annual competitor brand analyses.

4. Run bi-annual brand alignment workshops for each business unit.

5. Update the brand positioning statement and value proposition annually.

Brand Assets Management

1. Implement a digital asset management system for all brand assets.

2. Create asset usage guidelines.

3. Audit asset usage for compliance quarterly.

4. Refresh brand assets like logo and templates biennially.

5. Conduct annual audits to check unauthorized brand asset usage.

Issues Management

Issue Identification

1. Implement advanced social listening tools for real-time issue tracking.

2. Conduct weekly internal roundtables for potential issue identification.

3. Collaborate with PR agencies for specialized issue detection services.

4. Develop a categorization system for ranking issues in terms of severity.

5. Create an "Issues Log" for documenting all potential and escalated issues.

Issue Response Plans

1. Develop pre-emptive communication templates for common issue scenarios.

2. Create a centralized issues management dashboard on Monday.com.

3. Train a rapid response team for immediate issue mitigation.

4. Run bi-monthly simulations for issue response scenarios.

5. Conduct post-issue analyses and update issue management protocols accordingly.

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Reputation Management

Crisis Communication Plans

1. Update crisis communication plans quarterly.

2. Conduct bi-annual crisis simulation exercises involving all business units.

3. Train department heads on crisis protocols.

4. Develop quick-reference crisis communication guides.

5. Establish a 24/7 crisis communication response team.

Online Reputation

1. Engage with online reviews and feedback within 48 hours.

2. Conduct monthly online sentiment analysis reports.

3. Utilize SEO strategies to improve online reputation.

4. Train customer service teams on handling online reputation elements.

5. Work with a PR agency to counteract negative online press.

Corporate Social Responsibility

CSR Strategy and Goals

1. Work with an ESG consultant to establish CSR goals.

2. Create a CSR reporting dashboard in Monday.com.

3. Partner with NGO organizations for targeted social initiatives.

4. Conduct annual CSR project efficacy evaluations.

5. Run bi-annual CSR awareness campaigns for employees.

Community Engagement

1. Organize quarterly volunteer opportunities for employees.

2. Develop community partnership agreements with local organizations.

3. Run an annual campaign for a selected cause.

4. Generate monthly community impact reports.

5. Conduct community surveys to assess the effectiveness of CSR activities.

External Communications & Stakeholders

Communication Channels

1. Map out all external communication channels and their purpose.

2. Establish a content calendar for each external channel.

3. Develop quarterly communication channel performance reports.

4. Conduct A/B tests for message effectiveness on various channels.

5. Update the external communication playbook bi-annually.

Stakeholder Surveys

1. Design stakeholder surveys for various audiences: partners, customers, suppliers, etc.

2. Run focus groups to validate survey findings.

3. Generate quarterly stakeholder feedback reports.

4. Use stakeholder feedback to adjust corporate strategy.

5. Implement a closed-loop feedback process for actionable stakeholder input.

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Stakeholder Engagement

Stakeholder Mapping

1. Perform a bi-annual review of the stakeholder map.

2. Identify gaps in current stakeholder engagement.

3. Develop stakeholder-specific communication profiles.

4. Update the stakeholder database in Monday.com.

5. Cross-reference stakeholder engagement with business objectives.

Engagement Plans

1. Create stakeholder-specific engagement metrics.

2. Roll out quarterly stakeholder engagement initiatives.

3. Conduct post-engagement surveys for effectiveness evaluation.

4. Analyze return on engagement (ROE) for key stakeholders.

5. Iterate the engagement plan based on semi-annual performance reviews.

Press & Media Relations

Press Kits

1. Update press kits to align with new products or services.

2. Run annual media training refresher courses for official spokespersons.

3. Monitor media inquiries and categorize them for quick response.

4. Establish a database of key media contacts and journalists.

5. Leverage media analytics tools to track press coverage reach and impact.

Press Releases

1. Develop a 12-month press release calendar.

2. Prepare a crisis press release template.

3. Measure the impact of each press release through KPIs.

4. Hold post-release briefings with the communication team.

5. Conduct quarterly meetings with PR agencies to review media strategy.

Company Publications

Annual Publications

1. Outline topics and authors for annual company magazine.

2. Engage third-party experts for industry whitepapers.

3. Coordinate with designers for the layout and graphics.

4. Create an annual distribution strategy for both digital and print publications.

5. Evaluate reader engagement through analytics.

Special Edition Publications

1. Create theme-specific guidelines for special editions.

2. Manage interviews and articles for milestone publications.

3. Run special edition focus groups to gauge impact.

4. Conduct an ROI analysis on special editions.

5. Archive all special edition publications in a digital repository.

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External Corporate Events

Event Strategy

1. Develop an annual calendar for all corporate events.

2. Conduct a SWOT analysis for each major event.

3. Designate event teams with specific roles and responsibilities.

4. Run post-event debriefings and ROI analyses.

5. Benchmark corporate events against industry standards.

Event Execution

1. Coordinate with external vendors for event logistics.

2. Create event-specific communication campaigns.

3. Develop an event crisis management plan.

4. Manage the event budget and final settlement.

5. Capture event metrics for real-time adjustments.

Annual Reports & Sustainability Reports

Content Planning

1. Establish a cross-functional team to develop report content.

2. Outline key themes and messages for the annual report.

3. Prepare drafts of financial and non-financial sections.

4. Integrate ESG (Environmental, Social, Governance) metrics.

5. Coordinate with auditors for financial data validation.

Publication and Distribution

1. Decide on formats: print, PDF, interactive website, etc.

2. Conduct accessibility audits for the digital versions.

3. Coordinate with external agencies for design and printing.

4. Develop a distribution list and strategy.

5. Measure report engagement and gather stakeholder feedback.

Employee Engagement

Engagement Surveys

1. Design and deploy an annual employee engagement survey.

2. Conduct quarterly pulse surveys to assess short-term changes.

3. Create specific surveys for different employee groups (e.g., remote vs. onsite).

4. Establish an action plan based on survey results.

5. Implement targeted interventions based on low-scoring areas.

Employee Recognition

1. Develop an employee of the month program.

2. Create an annual awards ceremony for outstanding performance.

3. Implement a peer recognition system in Monday.com.

4. Evaluate the impact of recognition programs on retention rates.

5. Periodically refresh recognition criteria to align with company goals.

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Of course, let's continue with more detailed tasks and responsibilities.

New Internal Media

Content Strategy

1. Develop a content calendar specifically for new media platforms.

2. Align new media content with organizational objectives and news.

3. Coordinate with business units to source content.

4. Run monthly content strategy meetings.

5. Measure the effectiveness of each new media channel.

Content Creation

1. Establish a content creation team specializing in new media.

2. Create guidelines for the tone, style, and format of new media.

3. Develop templates for different types of new media content.

4. Run quarterly reviews of new media content quality.

5. Seek employee contributions to new media.

Change Management

Change Communication

1. Develop a communication plan tailored to each major organizational change.

2. Create a library of change communication templates.

3. Establish a change ambassador program.

4. Implement a feedback mechanism to gauge employee reactions to change.

5. Run post-change evaluations to assess communication effectiveness.

Training and Development

1. Develop change management training programs for leaders.

2. Create online modules for employees to understand organizational changes.

3. Host monthly Q&A sessions to address employee concerns.

4. Measure training efficacy through pre-and post-assessments.

5. Revise training materials based on ongoing feedback.

Intranet Management

Intranet Design

1. Conduct a user experience (UX) analysis of the current intranet.

2. Implement an intranet redesign project.

3. Develop an intranet style guide.

4. Update intranet menus and navigation quarterly.

5. Run A/B tests for intranet features.

Content Management

1. Develop a content strategy for the intranet.

2. Assign content managers for different intranet sections.

3. Create an intranet content calendar.

4. Implement a content review cycle for accuracy and relevance.

5. Train employees on how to contribute to the intranet.

Employee Publications

Internal Newsletter

1. Establish a bi-weekly internal newsletter.

2. Create an editorial calendar for the newsletter.

3. Source contributions from employees for special editions.

4. Conduct reader surveys to gauge the newsletter's impact.

5. Compile analytics for engagement and readership.

Training Manuals

1. Regularly update employee handbooks and manuals.

2. Translate manuals into languages relevant to different regions.

3. Conduct training sessions for new updates in manuals.

4. Utilize Monday.com for real-time updates on manual usage.

5. Run bi-annual audits to assess the relevance of manuals.